SEO audit pricing — free for everyone, Pro for client work
Run 70+ checks on any URL free, no signup, forever. Upgrade to Pro when you audit sites for clients: unlimited audits, an AI Coach that writes the actual fixes, full-site crawls, weekly monitoring, and white-label reports carrying your own logo.
Free audits forever · no credit card · cancel Pro anytime
Built for people who audit sites for a living
The free audit answers “what's wrong with this page?” Pro answers “fix it — across every client, every month — and hand them a report with mylogo on it.”
The Pro tier
every operator can afford.
Pick the billing that suits you — monthly for flexibility, yearly for two months free and a 12-month price lock. Same full Pro feature set either way, cancel anytime.
Pro Monthly
Month-to-month flexibility — cancel anytime.
Cancel anytime · Billed via Razorpay
- Unlimited SEO audits (no daily cap)
- AI Coach that GENERATES patches inline — meta, schema, title, H1, alt text — in plain conversation
- 60-message rolling pool (20/day avg · burst when you need it)
- AI Auto-Fix button on every issue (unlimited Pro · 1/audit Free)
- Full-site crawl audits — up to 25 pages per scan, parallel batches
- Site-wide aggregate report (avg score · band distribution)
- Audit diffs — week-on-week score changes per URL
- Audit history dashboard — all your past scans
- Multi-site dashboards — agencies + multi-brand teams
- White-label client reports — branded PDF audit with your logo, colour & agency name
- Unlimited saved reports + 1-year retention
Pro Yearly
Everything in Monthly — billed once a year.
≈ $32/mo · billed yearly
Billed once a year · via Razorpay
- Unlimited SEO audits (no daily cap)
- AI Coach that GENERATES patches inline — meta, schema, title, H1, alt text — in plain conversation
- 60-message rolling pool (20/day avg · burst when you need it)
- AI Auto-Fix button on every issue (unlimited Pro · 1/audit Free)
- Full-site crawl audits — up to 25 pages per scan, parallel batches
- Site-wide aggregate report (avg score · band distribution)
- Audit diffs — week-on-week score changes per URL
- Audit history dashboard — all your past scans
- Multi-site dashboards — agencies + multi-brand teams
- White-label client reports — branded PDF audit with your logo, colour & agency name
- Unlimited saved reports + 1-year retention
- Priority support — direct reply within 24h
- Price locked for 12 months — no mid-term increases
What the same job costs elsewhere
Ahrefs
from $129
/mo
Semrush
from $139
/mo
SEOSpectator Pro
$29
/mo · ~$1/day
And we're the only one of the three where the AI writes the fix— the actual meta tag, schema, or title — instead of just flagging what's wrong and leaving the work to you.
7-day money-back guarantee
Cancel anytime from /account
Pro activates instantly
No setup fee · No hidden costs
Secure checkout · all major cards accepted worldwide · UPI, netbanking & wallets available · cancel anytime from /account
Free vs Pro Monthly vs Pro Yearly
Free has every check Pro has. Pro removes daily caps, unlocks history, and ships you the deep crawl + AI Auto-Fix features as they roll out through 2026.
Free
$0
Pro Monthly
$39/mo
Pro Yearly
$390/yr
Pricing FAQ
- What if SEOSpectator shuts down?
- We've been at this since 2018 with no plans to stop, but you deserve a real answer: if we ever wind down operations, we'll provide a full data export and refund any prepaid time you haven't used. Cancel any time in the meantime — there's no lock-in.
- What's the difference between Pro Monthly and Pro Yearly?
- Same product — every Pro feature is identical on both: unlimited audits, AI Coach with a 60-message rolling pool (20/day avg, burst across 3 days, Claude Sonnet quality), AI Auto-Fix that writes HTML / JSON-LD patches (unlimited for Pro · 1/audit for Free, Haiku-powered), full-site crawl audits (up to 25 pages per scan with a site-wide aggregate report), week-on-week audit diffs, audit history dashboard, multi-site dashboards (agencies + multi-brand teams), unlimited saved reports with 1-year retention, and all 70+ ranking-signal checks (technical, on-page, schema, AEO, Core Web Vitals, mobile-first scoring, JS-render reconciliation).
Pro Yearly is that same plan billed once a year — you get 2 months free (≈17% off), your price is locked for 12 months, and support replies are prioritised within 24h. Pro Monthly stays fully flexible — cancel any month. - How does the AI Coach 60-message rolling pool work?
- Pro users get a 60-message Coach pool that rolls across the last 3 days. Day 1 has 60 credits available; if you use 20, you have 40 left tomorrow plus 20 fresh = 60. The MATH stays the same as a strict 20/day cap (60 ÷ 3 = 20 avg) so margin doesn't change, but the UX feels like a high-cap tier — you can burn through 60 in a single deep-dive on Friday if Mon-Thu were quiet, and the oldest day rolls off as you go.
Why not actually unlimited? Sonnet costs ~$0.014 per message. An uncapped power user at 100 msgs/day = $42/mo in AI alone vs $18 MRR. The rolling pool keeps worst-case AI cost at ~$8.40/mo per user (47% margin floor at $18 MRR) while still giving operators the burst capacity for serious work sessions. - Which currencies can I pay in?
- Prices are displayed in USD (the global default) or INR (the home market) via the toggle on this page. Razorpay accepts cards from 100+ countries — your bank handles the conversion at the interbank rate automatically (typically within 1% of the displayed USD price). EU / UK / LATAM / APAC buyers pay in their local currency through their bank with no extra steps.
- What payment methods do you accept?
- Cards (Visa, Mastercard, Amex, Discover, Rupay) accepted worldwide, UPI (Google Pay, PhonePe, Paytm), netbanking, and digital wallets. Checkout is processed securely by Razorpay — PCI-DSS Level 1 certified, used by Fortune 500 companies and millions of businesses globally.
- Can I get a refund?
- Yes — within 7 days of your first payment, no questions asked. After that you can cancel anytime and keep Pro until the end of the billing period you've paid for. Email nabinkumar585@gmail.com from the address you bought with.
Start free. Upgrade when clients depend on it.
Audit any URL free, forever. Pro adds unlimited audits, the AI Coach, and white-label reports for client work.
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